That's kind of why I was originally considering it. The "serious" horse person might not buy it on a regular basis, but I thought it might be a decent idea people who are looking for a "horsey gift". I was thinking "cheaper" but useful things like treats, hoof picks, lead ropes, brushes, etc. I would definitely want to put higher quality stuff in them. Any suggestions on what unique things you would want to see in them? I was just looking at a 3-1 hoof pick that had the scraper on it! I don't know what kind of quality they are, but Horseloverz has them! I was thinking about treats, leather condition/cleaner, and some hoof pick or lead rope type options that are always handy to have an extra hanging around. I'll have to look Unicorn Leather up and see what her recipes look like, thanks!